More than 15 years of experience in leading innovation and Digital & Omnichannel engagement model in Life Sciences Companies to optimize HCPs /patient engagement.
Advise life sciences companies in Omnichannel strategy to build the optimal mix of communication and distribution channels, leveraging digital tactics and touchpoints in order to maximize reach, impact and key stakeholders engagement.
Provide different levels of support, depending on objectives, challenges and omnichannel maturity, from strategy to operational implementation :
Understand strategic objectives & challenges and audit if the customer engagement plan is maximized.
Provide support in digital & omnichannel strategic thinking and operational management : design tailored omnichannel plans, tactics and roadmap recommendations whatever the stage of maturity of your customer engagement model.
Support all digital channel operational implementation in collaboration with marketing/medical/regulatory teams.
Train and support change management for Sales/marketing/medical/regulatory teams (digital tools & capabilities , governance & process).
Facilitate innovation awareness and integration
Raise awareness and educate on digital innovation impact on healthcare and use cases opportunities (AI, AI Gen, DTX ...)
Source and screen innovative solutions/providers and support integration management
